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OpenAI Announces 1-800-ChatGPT

OpenAI ChatGPT just rolled out speech access to ChatGPT by phone and text access through the WhatsApp messaging system. The new services allow users to talk to and message ChatGPT to get answers. The...

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18 Essential Accessibility Changes To Drive Increased Website Growth

This post was sponsored by “Skynet Technologies USA LLC”. Did you know that 1 billion people have not reached you or your customers’ websites yet. 1 billion potential customers are waiting for...

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Cut The Malarkey. Speaking Frankly About AI Search & SEO

Search marketing is undergoing dramatic changes, with many debating whether SEO is on its way out as AI Search rises in popularity. What follows is a candid assessment of what is going on with SEO and...

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Stories That Move, Messages That Stick: The Secret to Persuasive Marketing

Welcome to Creator Columns, where we bring expert HubSpot Creator voices to the Blogs that inspire and help you grow better. Stories have a unique ability to capture our attention, change our...

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8 Metrics To Measure The Effectiveness Of Your Internal Linking Strategy

You might’ve thought we’ve covered everything there is to know about internal linking. But few dare to dig into the tricky details of tracking the success of an internal linking hierarchy. That’s...

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Ask An SEO: How To Move From Page 2 To Top Positions

Today’s Ask an SEO question comes from Roy in Dinajpur: “My website URL [is] still [in] position No. 15. How can increase to No. 3 or 4?” Great question, and likely one of the top five that get asked....

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SEO in 2025: Your Top Key Trends, Priorities, and Challenges

From the role of AI in SEO, the rise of AI Overviews, and significant Google updates, 2024 saw many changes in the world of search. Brace yourself for a new era in 2025.  Watch on-demand as we dive...

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5 Marketing Experts Predict The Top Trends We'll See in 2025

I went to a psychic when I was 22. She told me I was “about to take a long journey across the Atlantic.” While the prophecy sounded oddly sinister (would I be alive during this traverse?), it turned...

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AI Crawlers Account For 28% Of Googlebot’s Traffic, Study Finds

A report released by Vercel highlights the growing impact of AI bots in web crawling. OpenAI’s GPTBot and Anthropic’s Claude generate nearly 1 billion requests monthly across Vercel’s network. The...

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Google Launches (Final?) Spam Update Of The Year

Google announced the rollout of the December 2024 spam update. The update, expected to be completed within a week, arrives amid ongoing industry discussions about the effectiveness of Google’s...

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Mullenweg Pauses WordPress Services – Hopes To Reopen Next Year

Matt Mullenweg announced the abrupt pause in services offered by WordPress.org, affecting plugin submissions, reviews, theme submissions, and additions to the photo directory. He offers to keep...

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Social Media Marketing – Most Effective LinkedIn B2B Creative Trends of 2024...

Which fresh creative approaches drove results on LinkedIn in 2024 for B2B companies? To find out, the professional social network and VidMob teamed up and used AI to analyze the performance of more...

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Mullenweg Takes On Inc Magazine For “Biased” Interview

Matt Mullenweg accused Inc Magazine of distorting an interview with him, publishing verifiably fake facts and quoting people who lacked credibility. Mullenweg posted compelling examples of how the Inc...

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WordPress Vs. Squarespace – Which One Is Better?

WordPress and Squarespace both provide tools to create professional, visually appealing websites suited to ecommerce, article publishing, and corporate and non-profit needs. What should you consider...

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Marketing Calendar 2025 With Template To Plan Your Content

Setting yourself and your organization up for successful marketing means understanding the interesting dates, holidays, and events throughout the year that you can leverage for your brand. Pulling...

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Content Marketing Team Dynamics That Deliver Results

As a content professional with almost a decade in the game, I have been a part of several content marketing teams and projects. While each project came with its own objectives and obstacles, one thing...

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Mullenweg’s WordPress Pause Triggers Unexpected Complications

Matt Mullenweg recently paused multiple WordPress.org services for a holiday break but unintended effects started almost immediately, affecting the attendance of future WordPress conferences taking...

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The HCU Effect In Google Updates

It’s fairly commonplace for Google Updates to prompt SEOs to raise concerns about the Helpful Content Update (HCU). A careful consideration of known facts reveals that it may be possible to determine...

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Input Bias and How to Compete When the Best Marketer Is AI, What We Know From...

Welcome to Creator Columns, where we bring expert HubSpot Creator voices to the Blogs that inspire and help you grow better. In his book The Coming Wave, Mustafa Suleyman predicts that AI will be able...

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How to use social listening competitive analysis to win 2025

Understanding your competitors is essential if you want to stay ahead. This means getting a nuanced perspective of their strengths and weaknesses—and understanding how your target audience perceives...

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