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Relationship Marketing: The Ultimate Guide
Want to know a secret? Customer retention is much more critical to your company’s success than customer acquisition. In fact, Frederick Reichheld of Bain & Company found that as little as a 5%...
View Article55 Instagram Statistics And Facts For 2024
Instagram is one of the top social media platforms in the world and continues to captivate users worldwide with its unique blend of visual storytelling and interactive features. Today, it’s not just a...
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7 Best Practices For Social Media To Grow Sevenfold In 2024!
The social media game is constantly changing and evolving. What started as a place to post pictures and videos of your daily lives became one of the most lucrative digital marketing platforms in 2024....
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What Is Microblogging: A Start-to-Finish Guide for 2024
When I first started posting about my writing processes and marketing insights on LinkedIn, I felt exhilarated. It helped me build an engaged following over time and allowed me to share my ideas and...
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What Is Direct-to-Consumer? All You Need To Know
It’s not 2014 anymore. One decade on, and now your mom is no longer berating you for purchasing clothes “on the line.” Instead, she’s got a brand new air fryer, shipped with next-day delivery from her...
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Tutorial: How to Add Email Background Images (+ Code) – Litmus
Emails can feel a bit predictable with an image here, a block of text there. One way to liven up the subscriber experience? Background images! They add another dimension to your design, making your...
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The Best SEO Conferences For 2024 (Virtual And In-Person)
The rapid advancements in artificial intelligence and machine learning have dramatically reshaped the SEO and digital marketing landscape, and attending a conference is arguably one of the best ways...
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What Is LTL Freight Shipping, And How Can It Benefit Your Business?
As a business owner, you understand the significance of transporting your products efficiently and cost-effectively from point A to B. Businesses often struggle to select the appropriate freight...
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Building a Subscription Business Model: How to Stand Out in a Saturated Market
When circumstances are right, launching a subscription product can transform your businessl, but it can also take a lot of time, effort, and learning along the way. I should know, given that we...
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Influencers vs. Creators: What's the Difference & Which Should Marketers...
When I started my content creation journey, one of my friends said over brunch, “Erica is officially in her influencer era.” I love it when my friends inflate my ego, so I let the comment slide and...
View ArticleAvoid The Noise: How To Prove That Your SEO Matters
Join us as we explore how to prove that SEO matters to resistant stakeholders and C-suite executives, along with ways to combat the external noise affecting the outlook on SEO efforts. Dan brings his...
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What Is Contextual Targeting, in the Context of Ads?
As Jerry Maguire once said — “Show me the money.” That phrase is probably something you’ve thought of as a marketer who has invested in paid advertising. With paid advertising, you want to enhance...
View ArticleHow SEO Company Boost Online Visibility And Drive Traffic?
Businesses must have a strong internet presence to succeed. Search Engine Optimization is a crucial tactic businesses use to increase their exposure and attract more customers (SEO). SEO is essential...
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How to find influencers for your brand’s marketing campaign
Influencers are everywhere. You’ve probably seen a few #sponsored and #gifted posts in your social media feeds today. That’s because influencer marketing is a powerful growth tool for brands. Getting...
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How My E-commerce Company Has Used Personalization to Build an Email...
From the moment I started my company, Motif Skincare, I knew I was entering a crowded market with high customer acquisition costs. It would be challenging to compete with influencers and larger brands...
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How To Sell on Poshmark? The Full Guide If You Are a Pro
With social media booming from all directions, it is not surprising that we have come a long way. One such game-changing player which provides income to many is Poshmark. This is leading to many...
View ArticleFive-Star Formula: Practical Tips For Improving Customer Reviews
Five-Star Formula: Practical Tips For Improving Customer Reviews Customer reviews are the lifeblood of any business, serving as a powerful testament to the quality of the products and services...
View ArticleThe Smart Choice: Navigating The World Of Modern Mobile Devices
In a world where technologies are developing at light speed selecting the best mobile device has become so tiring. Today a phone is no longer just for making calls. Modern pocket-sized mobile devices...
View ArticleThe Evolution Of Payment Processing: Debit Machines And Credit Card Machines...
In the fast-paced world of commerce, the way we handle transactions has undergone a remarkable transformation. Gone are the days of traditional cash transactions, replaced by the convenience and...
View ArticleGoogle Terminates Contract With Appen For Search Quality Raters
Appen announced that its services with Google will end on March 19, 2024. The company provided search engine evaluations/quality raters. Google terminated its contract with Appen, ending its services...
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