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Is It Time To Sell 38% Render Gains And Buy $Kai Cat?
Tokens for the Render Network (RNDR) were up 38% on the 7-day window ending Wednesday evening U.S. Central Time in a week that AI cryptocurrencies absolutely dominated the coin leaderboards. The only...
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The 9 Best Content Calendar Templates For 2024
Marketers take note: If you want to execute a strong, seamless content strategy, you need a content calendar. Content calendars aren’t just about organizing your upcoming posts; they also help ensure...
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How to Add Text to A GIF [Tutorial]
As a marketer, I’ve created a lot of digital graphics throughout my career. However, it wasn’t until recently that I started looking into creating GIFs. For some reason, I’d always assumed creating...
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11 step guide for using TikTok for business in 2024
Learning how to use TikTok for business can level up your marketing strategy. The platform is home to over 1.5 billion users of all ages. But surprisingly, only 26% of marketers are currently using...
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How to Use Meta Business Suite
Meta offers several tools to help implement marketing strategies and manage your online presence effectively. But if you’ve never interacted with them before, it can be an overwhelming experience. So...
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Pharmaceutical Advertising: What It Is & Trends To Look Out For in 2024
“Take this pill, and watch your migraine disappear in ten minutes!” How do drug commercials make those miracle cures sound so easy? I used to sell supplements for one fitness company in my early...
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I Used this Product Launch Checklist to Start 5 Ecom Brands
Launching a product can feel incredibly daunting. There are so many different factors to consider, and trying to get everything in order and your timing on point can feel difficult at the best of...
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How to Whitelist an Email in Gmail, Outlook, Yahoo, and More
Imagine waiting for an important email, never receiving it, and then discovering it in your junk folder months later. It’s probably happened to you, and I know it’s happened to me. I had to contact my...
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Make Every Subscriber a Winner: How to Use Email Scratch-Offs – Litmus
On average, subscribers only spend 8.97 seconds with an email. In the fast-paced realm of digital marketing, standing out amidst the clutter of promotional emails is no small feat. That’s why we’re...
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How to Grow a Podcast Audience in 9 Easy Steps
Have you ever launched a podcast episode, eagerly awaited the flood of listens and feedback, only to hear…crickets? If you’re nodding along, you’re not alone. Many digital marketers and content...
View ArticleArtificial Intelligence – AI Can’t Write Thought Leadership (But It Can Do...
Hot take: All that content you’ve been creating? It’s not thought leadership. Or at least most of it isn’t, especially if you leave the writing to AI. In many marketers’ eyes, including many...
View ArticleGoogle’s AI Overviews Go Viral, Draw Mainstream Media Scrutiny
Google’s rollout of AI-generated overviews in US search results is taking a disastrous turn, with mainstream media outlets like The New York Times, BBC, and CNBC reporting on numerous inaccuracies and...
View ArticleWhy EQ Is Important At Work (And In SEO)
Emotional intelligence (EQ) is important in our work and personal lives. It helps us manage and resolve conflict and support others with empathy, which in turn helps us build stronger relationships...
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Instagram Advertising: Guide to High Performing Instagram Ads
Instagram is one of the best social networks to advertise on. It’s just as big an advertising platform as its parent company, Facebook (now Meta). In fact, in 2023, the site exceeded 1.3 billion...
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50 Marketing Buzzwords to Know and Some to Avoid
At the beginning of my marketing career, I was hit with a bunch of acronyms that sounded more like dog names than business terms: ROI, ROA, ROAS… I could even imagine fluffy Chow Chow named “ROAS”...
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Google Rolls Out Search Profile Feature For Reviewers
Google is rolling out a new social profile feature that will allow you to view, manage, and share written reviews across Google’s various platforms. This feature was announced via an email to people...
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How Clickbait Works: The Psychology Behind Clickbait
In this online era, it’s hard — if not impossible — to surf the web without coming across clickbait. I remember an era when all I could find were clickbait titles that lured me, such as “10 Tips to...
View ArticleGoogle Analytics Adds Direct Export To Google Sheets
Google Analytics introduces direct export to Google Sheets, streamlining data analysis and collaboration. Google Analytics now lets you export reports directly to Google Sheets. Exporting to Sheets...
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Google’s AI Overviews Shake Up Ecommerce Search Visibility
An analysis of 25,000 ecommerce queries by Bartosz Góralewicz, founder of Onely, reveals the impact of Google’s AI overviews on search visibility for online retailers. The study found that 16% of...
View ArticleAI Overview’s Dangerous Fails + a Life Lesson
AI Overviews is meant to quickly deliver information to searchers, but it is delivering misinformation that ranges from plain bizarre to perilous to public health. Miriam rounds up some of the oddest...
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